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I am a Product Designer based in Seoul, South Korea, currently working at Theori. Previously, I contributed my skills to Hexlant and ZenGuard AI. With a strong background in security, cybersecurity, AI, blockchain, and web3, I bring a comprehensive approach to my design work. Design is my passion, and I am dedicated to creating innovative solutions.

UX/UI

Visual Design

Motion

Branding

2021

Team

Cross-functional team of about 7 people

Role

Product Designer

Timeline

Mar 2021 - Sep 2021 (Expected)

Objective

The primary objective of the project was to design the minimum viable product (MVP), which included both a landing page and a web application. The goal was to create an engaging and user-friendly experience that clearly communicates the platform's benefits, features, and value propositions, ultimately driving initial user engagement and validating the market need.

My Role

As the Product Designer, I was responsible for the entire design process, including wireframing, prototyping, and QA. My role required close collaboration with developers, PMs and stakeholders to ensure the final designs aligned with both user needs and business objectives.

Visual Language

Better Data Visualization

Previously, the charts on our platform were functional but lacked visual appeal and clarity, making it difficult for users to quickly interpret data. The redesign focused on improving the aesthetics and readability of charts to provide a more engaging and insightful user experience.

Problem Statement

Users encountered several challenges with the previous charts:

  1. Lack of Visual Appeal: The charts were plain and did not engage users.

  2. Clarity Issues: Important data points were not easily distinguishable, leading to confusion.


Solution

To address these issues, the charts were redesigned with the following enhancements:

  1. Improved Aesthetics: Updated color schemes, typography, and design elements to make charts visually appealing.

  2. Enhanced Readability: Clearer data points, labels, and legends to improve data interpretation.

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